There have been rumors for weeks that Sony is about to acquire a new set or studio. Yes, but which one?
For several years, Microsoft has implemented a robust acquisition policy to regain market share and establish a strong place in the sun in the industry. So far, the green brand has been alone in the field and has seized the opportunity to sign the biggest acquisitions in history with Bethesda and Activision, which should definitely be validated at the rate things are going. However, in the rear-view mirror, it was Sony who arrived at full speed and also began shopping.
After taking over two wings of historic partner studios, Insomniac (Ratchet & Clank, Marvel’s Spider-Man) and Housemarque (Returnal), the Japanese company expanded its capabilities and acquired Bungie (Halo, Destiny) for a few billion dollars. It is currently one of the largest fished by the manufacturer, but it is not rumored to be the last.
Sony in the spotlight
In fact, at the beginning of 2022, shortly after the acquisition of Activision and Bungie, the famous Jeff Group added fuel to the fire by claiming that other similar operations were underway. It was enough that the Internet caught fire and rumors started circulating about Sony.
At first, Take-Two was approached, but soon the case was dismissed., as well as Studio Hazelight (It Takes Two). Then it was Kojima Productions’ turn To be center stage When Death Stranding appeared on the PlayStation Studios banner. But there, too, Hideo Kojima quickly calmed things down, saying that his studio would remain independent.
I’m sorry for the misunderstanding, but KOJIMA PRODUCTIONS was and will be an independent studio. https://t.co/2M0n4ogRaa
– HIDEO_KOJIMA (HIDEO_KOJIMA_EN) April 15, 2022
At the time of writing, rumors are circulating about Sony potential acquisitions, and new studios are concerned with: FromSoftware, Square Enix, Warner Bros..
What if Sony buys FromSoftware?
Regarding the Elden Ring Parents, Several noises in the corridors reported a closeness between the two entitiesSo to be the analyst, Serkan Toto finally set the powder on fire by splitting a tweet that traces the entire history of FromSoftware.
1) One of my favorite studios, FromSoftware based in Tokyo, is currently rumored to be a candidate for Sony mergers and acquisitions.
Here is a quick rundown of the odd background achievement. Pigs, right-wing newspapers, Toyota, and metaverses.
And their early evaluation … is indescribable.
Fasten seat belts ????
– Dr. Serkan Toto / Kantan Games Inc. (@serkantoto) April 18 2022
as it is, The thread doesn’t tell us anything at all and scrolls through a rumor going back several weeks. However, that was enough to bring the topic back to the table. I must say that The history between Sony and FromSoftware is nothing newEven if the most telling examples remain The two big collaborations are Demon Souls on PS3 and Bloodborne on PS4. Two exclusive shows that have greatly contributed to cementing the studio’s reputation at the table of major players in the industry. So FromSoftware can indeed be an additional attractive asset for Sony If only this one would get their hands on it, especially when we see the recent success of Elden Ring.
Sony and Square Enix side by side
Another acquisition newly laid out on the carpet is Square Enix. Here, too, the rumors are not new, but they are also gaining momentum. this time again, It was Jeff Group who set the canvas on fire By splitting a tweet in which he suggests, according to him, the fact that Square has sold a large portion of its Western studios, by dumping in the licensing process not very promising for its brand, is a way to clean up To prepare well for the acquisition and to be more attractive in Sony’s eyes.
Okay. I’ve said this a thousand times, but there’s always someone who hears it for the first time: We don’t really hear enough to report acquisitions with any certainty. The Sony Square acquisition was the big rumor. But I cannot confirm that. And I still don’t know. pic.twitter.com/5ZKJruszCE
—Jeff Grubb (@JeffGrubb) May 3, 2022
And Logic isn’t that crazy Since accepting the deal with Embracer, Square Enix They did, in fact, partial ways with licenses that didn’t “look like” and didn’t work eitherexcept for the Tomb Raider, but Sony wouldn’t care much about putting it under their banner.
Among these great licenses, there is in particular the Deus Ex which, despite its qualities, has always remained in the background, Tomb riderwhich is a solid brand, but doesn’t have much to do alongside Nathan Drake, and Marvel-branded apps (Avengers and The Guardians of the Galaxy) that have failed. kenya heritage Relatives on the other hand, unfortunately, don’t “deserve” so much at present as we haven’t seen them in years.
Square Enix now reserves only strong IP addresses And its trademarks earned by noble letters such as Final Fantasy or Dragon Adventure For example, but not limited. Moreover, here too, The rivalries between Sony and Square are nothing new and there are countless other exclusives and partnerships between the two companies Japanese is what makes it so The perfect candidate for the acquisition.
Sony can also buy a few Warner Bros. products.
finally, The last big candidate being talked about today is none other than Warner Bros. This time the information comes from journalist Imran Khan who claims to have resonated with it Warner is said to be preparing to fully acquire or give away some of its licenses. Although he doesn’t have enough details on the case, Khan still tells us that several big names in the industry are already on the case like Sony, Tencent, Microsoft, Take-Two, EA or Netease again. a lot of people.
We couldn’t get enough confirmation to actually write a post about it, but I heard a few decent chatter this week about WB Discovery shopping their game development studios.
Imran Khan (@imranzomg) April 29, 2022
But here, what matters to us is Sony. Warner and/or its IP addresses would actually be a great shot For a company that can thus diversify its catalog with licenses such as Mortal Kombat, Batman or Harry Potterbut unlike Fromsoftware and Square Enix, there is no notable track record here among the cast, Not even real interest in such an acquisition, if not to get so many exciting IPs. For our part, we have little trouble imagining such a deal, but you never know.
Sony VS Microsoft: Battle With Acquisitions
Sony has its hand on the wallet, ready to draw to amplify PlayStation Studios. The company no longer hides its desire to grow rapidly and expand its catalog, especially in terms of gaming services. Bungie is also enlisted with this in mind and should make the most of its Destiny license which, despite the criticisms that can be read all over it, works like thunder.
More than just a business matter, Sony also has a reputation for such transactions. The chest has a very special aura with its fans and has been playing with fire for some time, especially when the company “dared” to talk about Gaas, or expand its catalog on PC. But it is worth remembering that Sony is first and foremost a company facing direct competition (Microsoft) that is rushing It swallows everything in its path. The company certainly has no intention of giving up and should clearly follow market trends. Moreover, other giants are gradually awakening, such as Tencent and Netease. The serial takeover series is not over yet.